Amazfit
About the brandus.amazfit.com
About the brand
Amazfit is a smart wearable brand under Zepp Health, primarily providing smartwatches and sports health equipment, developing products around activity tracking, training, and daily health management. The brand sells to global consumers, and while its parent company's main administrative office has relocated to the Netherlands, the brand's Chinese origins and its current headquarters status should be recorded separately.
- Official site
- us.amazfit.com ↗
- Founded
- 2015
- Headquarters
- Gorinchem, Netherlands (parent company main administrative office)
- Official accounts
Exposure by platform
Instagram carries 93.06% of exposure
7-day exposure, by platform
- 93.06%
- 6.94%
Engagement rate by platform
Instagram has the highest engagement at 3.64%
How sticky the same brand's content is on each platform
Score and rank trend
First issue: the trend appears from the next issue
Ways people engaged
Of 9.2K interactions, 95% were likes.
Likes, comments, shares and saves
5-week publishing heatmap
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
Top 10 posts by exposure
All platforms combined, sorted by exposure · click a title to open the original
- 1Two solo starts, two wins for lauren_e_weeks and the season is only getting started. All tracked with the Amazfit Active 3 Premium and Helio Armband 💪Instagram2026-09-19Exposure 39.8KLikes 1.4K
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- 4Washington, DC we’re here! The monuments are nice, but we came for the sleds, wall balls and a whole lot of laps. If you’re here, stop by the Amazfit booth and say hi, or join us tonight at 5:30 PM at Elevate for a shakeout run. HYROX DC, let’s get to work 💪Instagram2026-09-04Exposure 23.6KLikes 827
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- 727th in her age group. 5:17:50 on the clock. From the HYROX arena to the world of endurance racing, ambassador laurenstockleyy challenged her limits and redefined what’s possible. Driven by data. Powered by performance. Backed by Amazfit Balance 3. Congratulations Lauren🔥Instagram2026-09-14Exposure 14.2KLikes 520
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| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | | 2026-09-19 | 39.8K | 1.4K | 36 | |
| 2 | | 2026-09-09 | 31.3K | 1.1K | 33 | |
| 3 | | 2026-09-23 | 31K | 1.1K | 27 | |
| 4 | | 2026-09-04 | 23.6K | 827 | 30 | |
| 5 | | 2026-09-25 | 22.3K | 796 | 24 | |
| 6 | | 2026-09-11 | 16.7K | 523 | 55 | |
| 7 | | 2026-09-14 | 14.2K | 520 | 7 | |
| 8 | | 2026-09-15 | 12.9K | 395 | 49 | |
| 9 | | 2026-09-22 | 12.8K | 463 | 10 | |
| 10 | | 2026-09-22 | 11.2K | 314 | 27 |
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