realme
About the brandwww.realme.com
About the brand
realme targets young consumers, focusing on smartphones and expanding into smart devices such as earphones, tablets, and wearables. The brand emphasizes product performance, exterior design, and price competitiveness, conducting localized marketing in markets such as India, Southeast Asia, and Europe, and reaching overseas users through e-commerce, retailers, and regional social media accounts.
- Official site
- www.realme.com ↗
- Founded
- 2018
- Headquarters
- Shenzhen, China (location of registered entity)
- Official accounts
Exposure by platform
Instagram carries 79.57% of exposure
7-day exposure, by platform
- 79.57%
- X
- 14.91%
- 4.7%
- YouTube
- 0.83%
Engagement rate by platform
X has the highest engagement at 5.70%
How sticky the same brand's content is on each platform
Score and rank trend
First issue: the trend appears from the next issue
Ways people engaged
Of 41K interactions, 81% were likes.
Likes, comments, shares and saves
5-week publishing heatmap
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
Top 10 posts by exposure
All platforms combined, sorted by exposure · click a title to open the original
- 1
- 2The Harry Potter X realme collection has arrived. 🪄 Meet the realme 16 Pro 5G Harry Potter Edition and the realme Buds T500 Pro Harry Potter Edition. Designed for the journey. Made for Harry Potter fans. #HarryPotterXrealme #HarryPotter #HarryPotterStyle #realme16ProSeries #realmeBudsT500ProInstagram2026-09-21Exposure 97.9KLikes 3.5K
- 3
- 4
- 5
- 6
- 7A letter. A journey. A mystery waiting to unfold. See you where wonder begins. 8 September #realme16ProSeriesInstagram2026-09-07Exposure 37.5KLikes 1.3K
- 8
- 9
- 10
| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | | 2026-09-15 | 137.9K | 2.1K | 1.6K | |
| 2 | | 2026-09-21 | 97.9K | 3.5K | 86 | |
| 3 | | 2026-09-09 | 73.6K | 2.6K | 91 | |
| 4 | | 2026-09-23 | 67.1K | 2.5K | 20 | |
| 5 | | 2026-09-15 | 50.5K | 973 | 761 | |
| 6 | | 2026-09-08 | 45.7K | 1.6K | 50 | |
| 7 | | 2026-09-07 | 37.5K | 1.3K | 65 | |
| 8 | | 2026-09-17 | 36K | 594 | 412 | |
| 9 | | 2026-09-17 | 29.2K | 1K | 38 | |
| 10 | | 2026-09-16 | 26.2K | 864 | 66 |
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