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September 2026 · Brand profile
Baseus

Baseus

Digital accessories
Score56.0
3C Consumer Electronics Brand Rankings rank#75
Digital accessories rank#10

About the brand

Baseus provides consumer electronics centered around charging, audio, and mobile device accessories, including chargers, power banks, cables, headphones, and car accessories. The brand combines industrial design with daily usage needs, conducting online and retail sales to global consumers, and covers office, commuting, and home scenarios with a relatively complete portfolio of accessories.

Official site
www.baseus.com ↗
Founded
2011
Headquarters
Shenzhen, China
Official accounts
About the brandwww.baseus.com

About the brand

Baseus provides consumer electronics centered around charging, audio, and mobile device accessories, including chargers, power banks, cables, headphones, and car accessories. The brand combines industrial design with daily usage needs, conducting online and retail sales to global consumers, and covers office, commuting, and home scenarios with a relatively complete portfolio of accessories.

Official site
www.baseus.com ↗
Founded
2011
Headquarters
Shenzhen, China
Official accounts
Exposure567.4K
Followers688.7K
Engagement2.96%
Active weeks5 wk
Viral content share18.99%

Exposure by platform

Instagram carries 85.13% of exposure

7-day exposure, by platform

Instagram
85.13%
Facebook
10.33%
X
4.06%
YouTube
0.48%

Engagement rate by platform

X has the highest engagement at 4.24%

How sticky the same brand's content is on each platform

Score and rank trend

First issue: the trend appears from the next issue

56.0Rank #75

Ways people engaged

Of 17.1K interactions, 69% were likes.

Likes, comments, shares and saves

5-week publishing heatmap

Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff

YouTube
Instagram
Facebook
X
W1 · Sep 1
4
13
16
8
W2 · Sep 8
2
16
16
8
W3 · Sep 15
0
14
15
5
W4 · Sep 22
0
14
14
8
W5 · Sep 29
0
3
5
4
LowHigh
W1Sep 1
W2Sep 8
W3Sep 15
W4Sep 22
W5Sep 29
YouTube
4
2
0
0
0
Instagram
13
16
14
14
3
Facebook
16
16
15
14
5
X
8
8
5
8
4
LowHigh

Top 10 posts by exposure

All platforms combined, sorted by exposure · click a title to open the original

  1. 1Instagram
    #Giveaway The Dark Cherry games are officially on. 🍒 🔗 in bio Five challenges. 10 winners. One iPhone 18 Pro + Dark Cherry Tech Bundle, plus 9 more Dark Cherry Tech Bundles up for grabs. 📅 September 4–30 HOW TO ENTER 👀 🍒 Follow baseus_global 🍒 Like this post and tag 2 friends in the comments 🍒 Head to the 🔗 in bio to subscribe to Baseus Club and submit your entry 🍒 Keep checking the 🔗 in bio as all five Dark Cherry challenges drop Take on more challenges, unlock more chances to win. 🍒 This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGo #BaseusCharger #BaseusPowerBank #BaseusDarkCherryCollection #burgundy
    Instagram2026-09-03Exposure 228.2KLikes 2.8K
  2. 2Instagram
    #Giveaway After Dark 🍒 The Dark Cherry Five, No. 1️⃣ First up: PicoGo AM52. Strong enough to keep the party hanging. 🥂 For scale, 1 kg weighs about 9.8N on Earth. So how many newtons do you think AM52’s max magnetic grip can handle? 👀 Drop your guess as a whole number only, then submit your answer via the 🔗 in bio. Challenge 1 is live. More Dark Cherry challenges are on the way. Follow baseus_global and tag 2 friends to bring them into the challenge too. 🍒 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGo #BaseusPowerBank #BaseusDarkCherryCollection #burgundy #iphone18
    Instagram2026-09-05Exposure 37KLikes 547
  3. 3Instagram
    #Giveaway CLOSED 🏆 Thank you all for joining! Your comments gave us so many ideas: property empires built one building at a time, friendly trades that turn into full-on negotiations, and power banks quietly keeping the music, photos, and rule checks going all night. Game night really does need both sides. 🎲⚡ Congrats to our 5 winners 🎉 govols.111 silverblueandgold7 djgiomiami _rui_figueiredo_ indre.jurk 📩 Please check your DMs and fill out the Google Form within 3 days (by Sep 27), or the prize goes to an alternate. ⚠️ We'll only contact you from baseus_global or rokr_official. Beware of fake accounts. ━━━━━━━━━━━━━━━ Baseus × ROKR are bringing both sides of game night together for MAKE N MOVE. 🎲⚡ Five winners will each receive a full prize set worth $280—with nearly $1,400 in prizes up for grabs. HOW TO ENTER: 1. Follow baseus_global and rokr_official, and like this post. 2. Tag 2 friends. 3. Pick one of the topics shown on the second slide and comment your answers. BONUS ENTRY: Share this post to your Story. 5 WINNERS. ONE FULL SET EACH: 🎁 ROKR Fortune Quest 3D Wooden Model Kit 🎁 Baseus PicoGo AM52 Qi2.2 Magnetic Power Bank with Built-in Cable 10000mAh 45W 🎁 Baseus PicoGo Pro AH22 Digital Display Fast Charger 3C 100W 🎁 Baseus FrostCore Data Cable USB-C to USB-C 100W 📅 Sep 14–23 📣 Winners will be announced in an update to this post after the giveaway ends. Open to residents of the U.S., U.K., and European countries only. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #BaseusxROKR #Baseus #ROKR #MAKENMOVE #3DPuzzle #BaseusPicoGo
    Instagram2026-09-14Exposure 32.8KLikes 428
  4. 4Instagram
    #Giveaway After Dark 🍒 The Dark Cherry Five, No. 2️⃣ Next up: PicoGo Air AM71. Keep your eyes on the frame. 👀 The timing might be a clue. So, how much does AM71 weigh? Round your guess to the nearest whole ounce and enter the number only. Submit your answer via the 🔗 in bio. Challenge 2 is live. More Dark Cherry challenges are on the way. Follow baseus_global and tag 2 friends to bring them into the challenge too. 🍒 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGoAir #BaseusPowerBank #BaseusDarkCherryCollection #burgundy #iphone18
    Instagram2026-09-07Exposure 20.9KLikes 368
  5. 5Instagram
    #Giveaway After Dark 🍒 The Dark Cherry Five, No. 3️⃣ Third up: Inspire XC1. XC1 is playing dress-up tonight. 👀 What is it pretending to be in these two shots? A. Dragonfly + Grapes 🍇 B. Butterfly 🦋 + Cherry 🍒 C. Dragonfly + Cherry 🍒 Pick A, B or C, then submit the letter only via the 🔗in bio. Challenge 3 is live. Two more Dark Cherry challenges are still to come. Follow baseus_global and tag 2 friends to bring them into the challenge too. 🍒 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusInspire #BaseusClipOnEarbuds #BaseusOpenEarEarbuds #BaseusDarkCherryCollection #SoundByBose #burgundy #iphone18
    Instagram2026-09-07Exposure 16KLikes 293
  6. 6Instagram
    #Giveaway After Dark 🍒 The Dark Cherry Five, No. 5️⃣ Last up: Baseus 100W USB-C Cable. One way back to the party. A few trouble spots in between. 👀 Can you trace the cable that makes it through? Choose A, B or C, then submit the letter only via the 🔗 in bio. Challenge 5 is live. That’s all five Dark Cherry challenges on the table. 🍒 Follow baseus_global and tag 2 friends to bring them into the challenge too. 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusCable #USBCable #BaseusCharging #BaseusDarkCherryCollection #burgundy #iphone18
    Instagram2026-09-09Exposure 12.3KLikes 197
  7. 7Instagram
    #Giveaway Power Every Play. ⚡🎲 Phones for rule checks. Speakers for the playlist. One thing’s clear: nothing interrupts the next move like a low battery. The Baseus × ROKR MAKE N MOVE giveaway is still on — with 5 bundles worth $280 each, nearly $1,400 in prizes up for grabs. 🎁 📅 Sep 14–23 📌 Head to our pinned post to enter! 📌 Each winner gets a ROKR Fortune Quest + Baseus AM52, AH22 & FrostCore Cable. #BaseusxROKR #Baseus #ROKR #MAKENMOVE #3DPuzzle #BaseusPicoGo #PowerBank
    Instagram2026-09-15Exposure 9.7KLikes 351
  8. 8Facebook
    A backup plan that actually fits in the bag. 🔋 #BaseusPicoGoAir AM71 — Ultra Slim #BaseusPicoGo AM52 — Built-in Cable, Qi2.2 Available now on Official Website 🔗 https://go.baseus.com/sns-post-picogoair-digitalnomad #baseus #powerbank #baseusdigitalnomads #ultrathin #iphone
    Facebook2026-09-04Exposure 9.1KLikes 286
  9. 9Instagram
    #Giveaway After Dark 🍒 The Dark Cherry Five, No. 4️⃣ Next up: PicoGo Pro AH22. Turns out, this charger has quite a few moods. 👀 So, how many AH22 moods can you spot? Enter the number only. 💡 Hint: Head to the 🔗 in bio Find the AH22 GIPHY link and count them up. Submit your answer via the giveaway 🔗 in bio. Challenge 4 is live. Just one more Dark Cherry challenge to go. 🍒 Follow baseus_global and tag 2 friends to bring them into the challenge too. 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGoPro #BaseusCharger #BaseusDarkCherryCollection #burgundy #iphone18
    Instagram2026-09-09Exposure 8.5KLikes 181
  10. 10Instagram
    It’s literally my colour. 😭🍷💋 Did someone say iPhone accessories upgrade? The hottest shade of the season. 🍂 Baseus Dark Cherry Collection for iPhone 18 Series 🔗 in bio. Meet the full 🍒 lineup: Baseus PicoGo Series AH22, AM52 & AM71 · Baseus Inspire XC1 · FrostCore 100W USB-C Cable #Baseus #BaseusPicoGo #BaseusCharger #BaseusDarkCherryCollection #iphone18promax #burgundy #newtrick #baseusinspire #baseusearbuds #baseuspowerbank
    Instagram2026-09-21Exposure 8.1KLikes 277
Top 10 posts by exposure
#PostPlatformPublishedExposureLikesComments
1
#Giveaway The Dark Cherry games are officially on. 🍒 🔗 in bio Five challenges. 10 winners. One iPhone 18 Pro + Dark Cherry Tech Bundle, plus 9 more Dark Cherry Tech Bundles up for grabs. 📅 September 4–30 HOW TO ENTER 👀 🍒 Follow baseus_global 🍒 Like this post and tag 2 friends in the comments 🍒 Head to the 🔗 in bio to subscribe to Baseus Club and submit your entry 🍒 Keep checking the 🔗 in bio as all five Dark Cherry challenges drop Take on more challenges, unlock more chances to win. 🍒 This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGo #BaseusCharger #BaseusPowerBank #BaseusDarkCherryCollection #burgundy
Instagram2026-09-03228.2K2.8K2.9K
2
#Giveaway After Dark 🍒 The Dark Cherry Five, No. 1️⃣ First up: PicoGo AM52. Strong enough to keep the party hanging. 🥂 For scale, 1 kg weighs about 9.8N on Earth. So how many newtons do you think AM52’s max magnetic grip can handle? 👀 Drop your guess as a whole number only, then submit your answer via the 🔗 in bio. Challenge 1 is live. More Dark Cherry challenges are on the way. Follow baseus_global and tag 2 friends to bring them into the challenge too. 🍒 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGo #BaseusPowerBank #BaseusDarkCherryCollection #burgundy #iphone18
Instagram2026-09-0537K547426
3
#Giveaway CLOSED 🏆 Thank you all for joining! Your comments gave us so many ideas: property empires built one building at a time, friendly trades that turn into full-on negotiations, and power banks quietly keeping the music, photos, and rule checks going all night. Game night really does need both sides. 🎲⚡ Congrats to our 5 winners 🎉 govols.111 silverblueandgold7 djgiomiami _rui_figueiredo_ indre.jurk 📩 Please check your DMs and fill out the Google Form within 3 days (by Sep 27), or the prize goes to an alternate. ⚠️ We'll only contact you from baseus_global or rokr_official. Beware of fake accounts. ━━━━━━━━━━━━━━━ Baseus × ROKR are bringing both sides of game night together for MAKE N MOVE. 🎲⚡ Five winners will each receive a full prize set worth $280—with nearly $1,400 in prizes up for grabs. HOW TO ENTER: 1. Follow baseus_global and rokr_official, and like this post. 2. Tag 2 friends. 3. Pick one of the topics shown on the second slide and comment your answers. BONUS ENTRY: Share this post to your Story. 5 WINNERS. ONE FULL SET EACH: 🎁 ROKR Fortune Quest 3D Wooden Model Kit 🎁 Baseus PicoGo AM52 Qi2.2 Magnetic Power Bank with Built-in Cable 10000mAh 45W 🎁 Baseus PicoGo Pro AH22 Digital Display Fast Charger 3C 100W 🎁 Baseus FrostCore Data Cable USB-C to USB-C 100W 📅 Sep 14–23 📣 Winners will be announced in an update to this post after the giveaway ends. Open to residents of the U.S., U.K., and European countries only. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #BaseusxROKR #Baseus #ROKR #MAKENMOVE #3DPuzzle #BaseusPicoGo
Instagram2026-09-1432.8K428429
4
#Giveaway After Dark 🍒 The Dark Cherry Five, No. 2️⃣ Next up: PicoGo Air AM71. Keep your eyes on the frame. 👀 The timing might be a clue. So, how much does AM71 weigh? Round your guess to the nearest whole ounce and enter the number only. Submit your answer via the 🔗 in bio. Challenge 2 is live. More Dark Cherry challenges are on the way. Follow baseus_global and tag 2 friends to bring them into the challenge too. 🍒 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGoAir #BaseusPowerBank #BaseusDarkCherryCollection #burgundy #iphone18
Instagram2026-09-0720.9K368214
5
#Giveaway After Dark 🍒 The Dark Cherry Five, No. 3️⃣ Third up: Inspire XC1. XC1 is playing dress-up tonight. 👀 What is it pretending to be in these two shots? A. Dragonfly + Grapes 🍇 B. Butterfly 🦋 + Cherry 🍒 C. Dragonfly + Cherry 🍒 Pick A, B or C, then submit the letter only via the 🔗in bio. Challenge 3 is live. Two more Dark Cherry challenges are still to come. Follow baseus_global and tag 2 friends to bring them into the challenge too. 🍒 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusInspire #BaseusClipOnEarbuds #BaseusOpenEarEarbuds #BaseusDarkCherryCollection #SoundByBose #burgundy #iphone18
Instagram2026-09-0716K293157
6
#Giveaway After Dark 🍒 The Dark Cherry Five, No. 5️⃣ Last up: Baseus 100W USB-C Cable. One way back to the party. A few trouble spots in between. 👀 Can you trace the cable that makes it through? Choose A, B or C, then submit the letter only via the 🔗 in bio. Challenge 5 is live. That’s all five Dark Cherry challenges on the table. 🍒 Follow baseus_global and tag 2 friends to bring them into the challenge too. 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusCable #USBCable #BaseusCharging #BaseusDarkCherryCollection #burgundy #iphone18
Instagram2026-09-0912.3K197138
7
#Giveaway Power Every Play. ⚡🎲 Phones for rule checks. Speakers for the playlist. One thing’s clear: nothing interrupts the next move like a low battery. The Baseus × ROKR MAKE N MOVE giveaway is still on — with 5 bundles worth $280 each, nearly $1,400 in prizes up for grabs. 🎁 📅 Sep 14–23 📌 Head to our pinned post to enter! 📌 Each winner gets a ROKR Fortune Quest + Baseus AM52, AH22 & FrostCore Cable. #BaseusxROKR #Baseus #ROKR #MAKENMOVE #3DPuzzle #BaseusPicoGo #PowerBank
Instagram2026-09-159.7K3518
8
A backup plan that actually fits in the bag. 🔋 #BaseusPicoGoAir AM71 — Ultra Slim #BaseusPicoGo AM52 — Built-in Cable, Qi2.2 Available now on Official Website 🔗 https://go.baseus.com/sns-post-picogoair-digitalnomad #baseus #powerbank #baseusdigitalnomads #ultrathin #iphone
Facebook2026-09-049.1K28619
9
#Giveaway After Dark 🍒 The Dark Cherry Five, No. 4️⃣ Next up: PicoGo Pro AH22. Turns out, this charger has quite a few moods. 👀 So, how many AH22 moods can you spot? Enter the number only. 💡 Hint: Head to the 🔗 in bio Find the AH22 GIPHY link and count them up. Submit your answer via the giveaway 🔗 in bio. Challenge 4 is live. Just one more Dark Cherry challenge to go. 🍒 Follow baseus_global and tag 2 friends to bring them into the challenge too. 📅 Giveaway runs September 4–30. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. #Baseus #BaseusPicoGoPro #BaseusCharger #BaseusDarkCherryCollection #burgundy #iphone18
Instagram2026-09-098.5K18172
10
It’s literally my colour. 😭🍷💋 Did someone say iPhone accessories upgrade? The hottest shade of the season. 🍂 Baseus Dark Cherry Collection for iPhone 18 Series 🔗 in bio. Meet the full 🍒 lineup: Baseus PicoGo Series AH22, AM52 & AM71 · Baseus Inspire XC1 · FrostCore 100W USB-C Cable #Baseus #BaseusPicoGo #BaseusCharger #BaseusDarkCherryCollection #iphone18promax #burgundy #newtrick #baseusinspire #baseusearbuds #baseuspowerbank
Instagram2026-09-218.1K27715

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