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  2. /Rankings
  3. /China Edition
  4. /3C Consumer Electronics Brand Rankings
  5. /Smartphones
  6. /itel
Top 5 this issueSearch by English name, Chinese name or pinyin
  • REDMAGICREDMAGICSmartphones#184.0
  • Bambu LabBambu LabOffice printing#280.6
  • MOZAMOZAGaming peripherals#380.3
  • DJIDJIPhotography accessories#479.7
  • realmerealmeSmartphones#578.0

September 2026 · Brand profile
itel

itel

Smartphones
Score62.3
3C Consumer Electronics Brand Rankings rank#45
Smartphones rank#13

About the brand

itel is a mass-market smart life brand under Transsion, based on entry-level phones and smartphones, gradually covering televisions, tablets, audio, and lifestyle electronic products. Its positioning focuses on affordability and the popularization of basic functions, meeting the needs of first-time smart device users and budget-conscious users through retail networks and localized services in emerging markets.

Official site
www.itel-life.com ↗
Founded
2007
Headquarters
Shenzhen, China (operations); Hong Kong, China (registered)
Official accounts
About the brandwww.itel-life.com

About the brand

itel is a mass-market smart life brand under Transsion, based on entry-level phones and smartphones, gradually covering televisions, tablets, audio, and lifestyle electronic products. Its positioning focuses on affordability and the popularization of basic functions, meeting the needs of first-time smart device users and budget-conscious users through retail networks and localized services in emerging markets.

Official site
www.itel-life.com ↗
Founded
2007
Headquarters
Shenzhen, China (operations); Hong Kong, China (registered)
Official accounts
Exposure3.3M
Followers11.9M
Engagement0.86%
Active weeks5 wk
Viral content share24.24%

Exposure by platform

X carries 90.8% of exposure

7-day exposure, by platform

X
90.8%
Facebook
9.2%

Engagement rate by platform

Facebook has the highest engagement at 3.51%

How sticky the same brand's content is on each platform

Score and rank trend

First issue: the trend appears from the next issue

62.3Rank #45

Ways people engaged

Of 29K interactions, 75% were likes.

Likes, comments, shares and saves

5-week publishing heatmap

Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff

YouTube
Facebook
X
W1 · Sep 1
0
7
13
W2 · Sep 8
0
4
11
W3 · Sep 15
0
4
7
W4 · Sep 22
0
1
14
W5 · Sep 29
0
0
5
LowHigh
W1Sep 1
W2Sep 8
W3Sep 15
W4Sep 22
W5Sep 29
YouTube
0
0
0
0
0
Facebook
7
4
4
1
0
X
13
11
7
14
5
LowHigh

Top 10 posts by exposure

All platforms combined, sorted by exposure · click a title to open the original

  1. 1X
    Official disclaimer. https://t.co/8RjHQw9Htn
    X2026-09-23Exposure 1.7MLikes 8.6K
  2. 2X
    Financial Advice 101. 🤧
    X2026-09-10Exposure 307.8KLikes 209
  3. 3X
    Welcome to the other side! ✨ The itel A300+ is out now at all retail stores near you. https://t.co/mkBzWj9tN7
    X2026-09-28Exposure 137.3KLikes 221
  4. 4X
    The challenge is ON. Tell us what you can do with the back of your phone! 🤔 https://t.co/kDaAjlKcDh
    X2026-09-21Exposure 123.5KLikes 117
  5. 5X
    There's a whole new side to what's possible. See you on the other side! 😉 28.09.26. https://t.co/MPtV7mrPou
    X2026-09-22Exposure 114.3KLikes 113
  6. 6X
    There are two sides to every story. You're about to discover ours. 👀 28.09.26. https://t.co/jNgPu2gQV4
    X2026-09-23Exposure 103.8KLikes 105
  7. 7X
    Every smartphone has a front. But what's behind this one? 👀 Drop your wildest guess below! https://t.co/jsbENuEwKP
    X2026-09-21Exposure 84.4KLikes 51
  8. 8Facebook
    50 days of standby. 46 hours of talk time. One battery. The itel A300C redefines what a battery can do. From early morning meetings to late-night streams, its 6000mAh powerhouse keeps you going—day after day. And when the battery finally needs a boost, 18W fast charging makes sure it's only a quick break away . Power that doesn't quit. Charging that doesn't waste your time. #itel #itelA300C #smartphone #BigBattery #18WFastCharge
    Facebook2026-09-05Exposure 53.1KLikes 1.8K
  9. 9X
    POV: You finally got your hands on the new itel A300+. ✨ https://t.co/ssbjtLjFqc
    X2026-09-29Exposure 36.7KLikes 154
  10. 10Facebook
    Life doesn't come with a soft landing. Your phone should. 🛡️ Everyday life is unpredictable. A phone slips from your hand. A bag shifts unexpectedly. A sudden bump in a crowded space. The itel A300C was built with these moments in mind—military-grade durability that survives 1.8-meter drops, and the constant jostle of daily life. Enhanced protection for everyday use. Because accidents don't wait for permission. #itel #itelA300C #smartphone #Durability
    Facebook2026-09-08Exposure 36.2KLikes 1.2K
Top 10 posts by exposure
#PostPlatformPublishedExposureLikesComments
1
Official disclaimer. https://t.co/8RjHQw9Htn
X2026-09-231.7M8.6K1.5K
2
Financial Advice 101. 🤧
X2026-09-10307.8K20923
3
Welcome to the other side! ✨ The itel A300+ is out now at all retail stores near you. https://t.co/mkBzWj9tN7
X2026-09-28137.3K22135
4
The challenge is ON. Tell us what you can do with the back of your phone! 🤔 https://t.co/kDaAjlKcDh
X2026-09-21123.5K117106
5
There's a whole new side to what's possible. See you on the other side! 😉 28.09.26. https://t.co/MPtV7mrPou
X2026-09-22114.3K11379
6
There are two sides to every story. You're about to discover ours. 👀 28.09.26. https://t.co/jNgPu2gQV4
X2026-09-23103.8K10510
7
Every smartphone has a front. But what's behind this one? 👀 Drop your wildest guess below! https://t.co/jsbENuEwKP
X2026-09-2184.4K5122
8
50 days of standby. 46 hours of talk time. One battery. The itel A300C redefines what a battery can do. From early morning meetings to late-night streams, its 6000mAh powerhouse keeps you going—day after day. And when the battery finally needs a boost, 18W fast charging makes sure it's only a quick break away . Power that doesn't quit. Charging that doesn't waste your time. #itel #itelA300C #smartphone #BigBattery #18WFastCharge
Facebook2026-09-0553.1K1.8K84
9
POV: You finally got your hands on the new itel A300+. ✨ https://t.co/ssbjtLjFqc
X2026-09-2936.7K15423
10
Life doesn't come with a soft landing. Your phone should. 🛡️ Everyday life is unpredictable. A phone slips from your hand. A bag shifts unexpectedly. A sudden bump in a crowded space. The itel A300C was built with these moments in mind—military-grade durability that survives 1.8-meter drops, and the constant jostle of daily life. Enhanced protection for everyday use. Because accidents don't wait for permission. #itel #itelA300C #smartphone #Durability
Facebook2026-09-0836.2K1.2K63

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