nubia
About the brandintl.nubia.com
About the brand
nubia focuses on smartphones and related consumer electronics, forming product characteristics through mobile photography, screen form factors, and interactive experiences, targeting users who pursue differentiated functions. The brand sells phones in multiple overseas markets and operates independent channels. The RedMagic gaming business under it is studied separately to avoid double-counting shared accounts and dissemination data.
- Official site
- intl.nubia.com ↗
- Founded
- 2012
- Headquarters
- Shenzhen, China
- Official accounts
Exposure by platform
Facebook carries 44.64% of exposure
7-day exposure, by platform
- 44.64%
- 33.96%
- X
- 21.4%
Engagement rate by platform
Instagram has the highest engagement at 3.69%
How sticky the same brand's content is on each platform
Score and rank trend
First issue: the trend appears from the next issue
Ways people engaged
Of 7.5K interactions, 95% were likes.
Likes, comments, shares and saves
5-week publishing heatmap
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
Top 10 posts by exposure
All platforms combined, sorted by exposure · click a title to open the original
- 1A closer look at Obsidian Black.Facebook2026-09-15Exposure 71.2KLikes 2.4K
- 2Pure. Clean. Timeless. https://t.co/3OqgL763IwX2026-09-21Exposure 41.4KLikes 101
- 3A closer look at Obsidian Black.Instagram2026-09-15Exposure 38KLikes 1.4K
- 4Pure. Clean. Timeless.Facebook2026-09-21Exposure 20.2KLikes 682
- 5The first thing you notice? That Blue Horizon finish. The second thing? The orange button that changes everything. #nubiaInstagram2026-09-14Exposure 19.2KLikes 679
- 6The first thing you notice? That Blue Horizon finish. The second thing? The orange button that changes everything. #nubiaFacebook2026-09-14Exposure 14.1KLikes 459
- 7
- 8Pure. Clean. Timeless.Instagram2026-09-21Exposure 10.3KLikes 368
- 9A closer look at Obsidian Black https://t.co/Hz3WGmojCuX2026-09-15Exposure 8.1KLikes 197
- 10
| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | | 2026-09-15 | 71.2K | 2.4K | 99 | |
| 2 | | 2026-09-21 | 41.4K | 101 | 5 | |
| 3 | | 2026-09-15 | 38K | 1.4K | 20 | |
| 4 | | 2026-09-21 | 20.2K | 682 | 22 | |
| 5 | | 2026-09-14 | 19.2K | 679 | 22 | |
| 6 | | 2026-09-14 | 14.1K | 459 | 23 | |
| 7 | | 2026-09-02 | 11.1K | 406 | 5 | |
| 8 | | 2026-09-21 | 10.3K | 368 | 11 | |
| 9 | | 2026-09-15 | 8.1K | 197 | 4 | |
| 10 | | 2026-09-02 | 2.8K | 81 | 6 |
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