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  2. /Rankings
  3. /China Edition
  4. /3C Consumer Electronics Brand Rankings
  5. /Smartphones
  6. /OnePlus
Top 5 this issueSearch by English name, Chinese name or pinyin
  • REDMAGICREDMAGICSmartphones#184.0
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  • DJIDJIPhotography accessories#479.7
  • realmerealmeSmartphones#578.0

September 2026 · Brand profile
OnePlus

OnePlus

Smartphones
Score49.4
3C Consumer Electronics Brand Rankings rank#117
Smartphones rank#20

About the brand

OnePlus is a smart terminal brand targeting global users, which initially built its influence through flagship phones and an online user community, with products gradually extending to tablets, earphones, watches, and other devices. The brand emphasizes performance, system experience, and industrial design, conducting sales and community operations in multiple overseas markets. Account statistics must distinguish between OPPO and regional channels.

Official site
www.oneplus.com ↗
Founded
2013
Headquarters
Shenzhen, China
Official accounts
About the brandwww.oneplus.com

About the brand

OnePlus is a smart terminal brand targeting global users, which initially built its influence through flagship phones and an online user community, with products gradually extending to tablets, earphones, watches, and other devices. The brand emphasizes performance, system experience, and industrial design, conducting sales and community operations in multiple overseas markets. Account statistics must distinguish between OPPO and regional channels.

Official site
www.oneplus.com ↗
Founded
2013
Headquarters
Shenzhen, China
Official accounts
Exposure913K
Followers21M
Engagement1.60%
Active weeks3 wk
Viral content share20.00%

Exposure by platform

X carries 89.7% of exposure

7-day exposure, by platform

X
89.7%
Instagram
10.3%

Engagement rate by platform

Instagram has the highest engagement at 3.64%

How sticky the same brand's content is on each platform

Score and rank trend

First issue: the trend appears from the next issue

49.4Rank #117

Ways people engaged

Of 14.9K interactions, 94% were likes.

Likes, comments, shares and saves

5-week publishing heatmap

Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff

Instagram
Facebook
X
W1 · Sep 1
0
0
0
W2 · Sep 8
0
0
1
W3 · Sep 15
1
0
1
W4 · Sep 22
1
0
1
W5 · Sep 29
0
0
0
LowHigh
W1Sep 1
W2Sep 8
W3Sep 15
W4Sep 22
W5Sep 29
Instagram
0
0
1
1
0
Facebook
0
0
0
0
0
X
0
1
1
1
0
LowHigh

Top 10 posts by exposure

All platforms combined, sorted by exposure · click a title to open the original

  1. 1X
    So, that was the surprise. 👀
    X2026-09-10Exposure 746.2KLikes 10.4K
  2. 2Instagram
    Quite the golden hour. #ShotonOnePlus by orange_scooter
    Instagram2026-09-16Exposure 56.5KLikes 2K
  3. 3X
    Quite the golden hour. #ShotonOnePlus by @Orange_Scooter https://t.co/C7c4B7OrN7
    X2026-09-16Exposure 42.5KLikes 190
  4. 4Instagram
    Worth staying out for. #ShotonOnePlus
    Instagram2026-09-23Exposure 37.8KLikes 1.3K
  5. 5X
    Worth staying out for. #ShotonOnePlus https://t.co/CGVXgYFWuD
    X2026-09-23Exposure 32.8KLikes 119
Top 10 posts by exposure
#PostPlatformPublishedExposureLikesComments
1
So, that was the surprise. 👀
X2026-09-10746.2K10.4K168
2
Quite the golden hour. #ShotonOnePlus by orange_scooter
Instagram2026-09-1656.5K2K71
3
Quite the golden hour. #ShotonOnePlus by @Orange_Scooter https://t.co/C7c4B7OrN7
X2026-09-1642.5K19018
4
Worth staying out for. #ShotonOnePlus
Instagram2026-09-2337.8K1.3K68
5
Worth staying out for. #ShotonOnePlus https://t.co/CGVXgYFWuD
X2026-09-2332.8K11923

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3C Consumer Electronics Brand Rankings
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