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  3. /China Edition
  4. /3C Consumer Electronics Brand Rankings
  5. /Smartphones
  6. /OPPO
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September 2026 · Brand profile
OPPO

OPPO

Smartphones
Score50.9
3C Consumer Electronics Brand Rankings rank#107
Smartphones rank#19

About the brand

OPPO's primary business is smartphones, while also providing smart devices such as tablets, earphones, and watches, as well as software services. Its product portfolio covers imaging, fast charging, foldable screens, and daily user experience. It has established sales and service channels in markets including Asia and Europe, balancing global brand communication with localized product operations in different countries.

Official site
www.oppo.com ↗
Founded
2004
Headquarters
Dongguan/Shenzhen, China (headquarters designation pending verification)
Official accounts
About the brandwww.oppo.com

About the brand

OPPO's primary business is smartphones, while also providing smart devices such as tablets, earphones, and watches, as well as software services. Its product portfolio covers imaging, fast charging, foldable screens, and daily user experience. It has established sales and service channels in markets including Asia and Europe, balancing global brand communication with localized product operations in different countries.

Official site
www.oppo.com ↗
Founded
2004
Headquarters
Dongguan/Shenzhen, China (headquarters designation pending verification)
Official accounts
Exposure6.4M
Followers50.1M
Engagement1.10%
Active weeks5 wk
Viral content share24.32%

Exposure by platform

YouTube carries 84% of exposure

7-day exposure, by platform

YouTube
84%
Instagram
11.54%
X
3.24%
Facebook
1.22%

Engagement rate by platform

Instagram has the highest engagement at 3.69%

How sticky the same brand's content is on each platform

Score and rank trend

First issue: the trend appears from the next issue

50.9Rank #107

Ways people engaged

Of 70.7K interactions, 98% were likes.

Likes, comments, shares and saves

5-week publishing heatmap

Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff

YouTube
Instagram
Facebook
X
Threads
W1 · Sep 1
1
2
0
2
2
W2 · Sep 8
1
2
2
3
2
W3 · Sep 15
1
2
1
3
2
W4 · Sep 22
0
2
0
4
1
W5 · Sep 29
0
1
1
1
1
LowHigh
W1Sep 1
W2Sep 8
W3Sep 15
W4Sep 22
W5Sep 29
YouTube
1
1
1
0
0
Instagram
2
2
2
2
1
Facebook
0
2
1
0
1
X
2
3
3
4
1
Threads
2
2
2
1
1
LowHigh

Top 10 posts by exposure

All platforms combined, sorted by exposure · click a title to open the original

  1. 1YouTube
    The OPPO Reno16 Series is a vibe ✨
    YouTube2026-09-08Exposure 2.3MLikes 19.6K
  2. 2YouTube
    How we make the OPPO Reno16 Series 👀
    YouTube2026-09-04Exposure 1.8MLikes 10.2K
  3. 3YouTube
    The OPPO Reno16 Series is out on the tiles 😎
    YouTube2026-09-17Exposure 1.4MLikes 8.6K
  4. 4Instagram
    Out and about - in style - with the #OPPOReno16Series and kayraudrya ✨💜 #OPPOAmbassadors
    Instagram2026-09-09Exposure 159.8KLikes 5.8K
  5. 5Instagram
    Star power 🤩 #OPPOReno16Series The power of the sun in the palm of your hand 🤩 #OPPOReno16Series Design that dazzles 🤩 #OPPOReno16Series
    Instagram2026-09-13Exposure 112.6KLikes 4.2K
  6. 6Instagram
    The #OPPOReno16Series in the hands of our #OPPOAmbassadors 👏🙌🫶 📸: _shereennnn atmojoae deinabila44_ keykapoetry wanying_04
    Instagram2026-09-15Exposure 110.4KLikes 4K
  7. 7Instagram
    Coffee time with the #OPPOReno16Series and emilynvln ☕ #OPPOAmbassadors
    Instagram2026-09-05Exposure 100.7KLikes 3.6K
  8. 8Instagram
    BTS at the OPPO Factory 👀 Which #OPPOReno16Series device would you choose? 🖤🤍💜💜
    Instagram2026-09-03Exposure 87KLikes 3.1K
  9. 9Instagram
    A matcha made in heaven 🍵 The #OPPOReno16Series and clarine.aurellia 🍵 #OPPOAmbassadors
    Instagram2026-09-23Exposure 83.7KLikes 3K
  10. 10Instagram
    Penning a classic ✒️ #OPPOReno16Series
    Instagram2026-09-26Exposure 48.7KLikes 1.8K
Top 10 posts by exposure
#PostPlatformPublishedExposureLikesComments
1
The OPPO Reno16 Series is a vibe ✨
YouTube2026-09-082.3M19.6K86
2
How we make the OPPO Reno16 Series 👀
YouTube2026-09-041.8M10.2K48
3
The OPPO Reno16 Series is out on the tiles 😎
YouTube2026-09-171.4M8.6K22
4
Out and about - in style - with the #OPPOReno16Series and kayraudrya ✨💜 #OPPOAmbassadors
Instagram2026-09-09159.8K5.8K94
5
Star power 🤩 #OPPOReno16Series The power of the sun in the palm of your hand 🤩 #OPPOReno16Series Design that dazzles 🤩 #OPPOReno16Series
Instagram2026-09-13112.6K4.2K44
6
The #OPPOReno16Series in the hands of our #OPPOAmbassadors 👏🙌🫶 📸: _shereennnn atmojoae deinabila44_ keykapoetry wanying_04
Instagram2026-09-15110.4K4K104
7
Coffee time with the #OPPOReno16Series and emilynvln ☕ #OPPOAmbassadors
Instagram2026-09-05100.7K3.6K99
8
BTS at the OPPO Factory 👀 Which #OPPOReno16Series device would you choose? 🖤🤍💜💜
Instagram2026-09-0387K3.1K91
9
A matcha made in heaven 🍵 The #OPPOReno16Series and clarine.aurellia 🍵 #OPPOAmbassadors
Instagram2026-09-2383.7K3K61
10
Penning a classic ✒️ #OPPOReno16Series
Instagram2026-09-2648.7K1.8K37

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3C Consumer Electronics Brand Rankings
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