BLUETTI
About the brandwww.bluetti.com
About the brand
BLUETTI is an energy storage brand under the PowerOak system, with products including portable power stations, expansion batteries, solar panels, and home energy storage devices. The brand serves outdoor, off-grid, and emergency backup power users, selling through multiple overseas regional channels. Research should distinguish between the brand launch year, the parent company's founding year, and the North American regional headquarters.
- Official site
- www.bluetti.com ↗
- Founded
- 2019
- Headquarters
- Shenzhen, China (PowerOak); Las Vegas, USA (North America)
- Official accounts
Exposure by platform
YouTube carries 49.32% of exposure
7-day exposure, by platform
- YouTube
- 49.32%
- 39.43%
- X
- 11.25%
Engagement rate by platform
X has the highest engagement at 5.05%
How sticky the same brand's content is on each platform
Score and rank trend
First issue: the trend appears from the next issue
Ways people engaged
Of 5.2K interactions, 67% were likes.
Likes, comments, shares and saves
5-week publishing heatmap
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
Top 10 posts by exposure
All platforms combined, sorted by exposure · click a title to open the original
- 1
- 2POV: Your Office Has a Much Better View. 🌲💻YouTube2026-09-02Exposure 26.4KLikes 0
- 3POV: Your office just got a serious upgrade. 👀🌄YouTube2026-09-15Exposure 23.6KLikes 0
- 4Power Cut Mid-Print?! Here’s What Happens. 🖨️⚡YouTube2026-09-13Exposure 22.1KLikes 0
- 5Less Power Worry. More Time Outside. 🏕️⚡YouTube2026-09-08Exposure 21.9KLikes 0
- 6The Camping Setup You’ll Want This Weekend. 🏕️⚡YouTube2026-09-20Exposure 20.4KLikes 0
- 7
- 8
- 9POWER THE COLD. BEAT THE HEAT. | BLUETTI at ADIHEX 2026YouTube2026-09-07Exposure 4.6KLikes 0
- 10
| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | | 2026-09-24 | 39.7K | 547 | 538 | |
| 2 | | 2026-09-02 | 26.4K | 0 | 0 | |
| 3 | | 2026-09-15 | 23.6K | 0 | 0 | |
| 4 | | 2026-09-13 | 22.1K | 0 | 0 | |
| 5 | | 2026-09-08 | 21.9K | 0 | 0 | |
| 6 | | 2026-09-20 | 20.4K | 0 | 0 | |
| 7 | | 2026-09-18 | 16.2K | 281 | 178 | |
| 8 | | 2026-09-24 | 7.3K | 324 | 376 | |
| 9 | | 2026-09-07 | 4.6K | 0 | 0 | |
| 10 | | 2026-09-01 | 4.1K | 137 | 8 |
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