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TikTok carries 94.81% of exposure
31-day exposure, by platform
Instagram has the highest engagement at 3.55%
How sticky the same brand's content is on each platform
First issue: the trend appears from the next issue
Of 57.8K interactions, 88% were likes.
Likes, comments, shares and saves
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
All platforms combined, sorted by exposure · click a title to open the original






| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | 2026-10-02 | 1.8M | 8.9K | 33 | ||
| 2 | 2026-10-20 | 1.2M | 2.7K | 21 | ||
| 3 | 2026-10-05 | 708.9K | 1.4K | 15 | ||
| 4 | 2026-10-07 | 671.3K | 885 | 10 | ||
| 5 | 2026-10-04 | 579.3K | 3.7K | 26 | ||
| 6 | 2026-10-07 | 544.2K | 608 | 7 | ||
| 7 | 2026-10-14 | 470.2K | 936 | 3 | ||
| 8 | 2026-10-06 | 369.2K | 271 | 8 | ||
| 9 | 2026-10-13 | 338.7K | 564 | 16 | ||
| 10 | 2026-10-26 | 248.2K | 477 | 11 |
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