Loading rankings…
Loading rankings…
TCL
About the brandwww.tcl.com
About the brand
TCL is a technology brand covering displays and smart terminals; this table focuses on televisions, monitors, mobile phones, and related consumer electronics businesses. The brand is based on display technology and a global manufacturing and sales network, providing products for home entertainment and personal digital life scenarios. Its white goods and other group businesses are not directly included in this 3C account evaluation.
- Official site
- www.tcl.com ↗
- Founded
- 1981
- Headquarters
- Huizhou, China
- Official accounts
Exposure3.3M
Followers5.9M
Engagement0.96%
Active weeks5 wk
Viral content share19.32%
Exposure by platform
X carries 44.1% of exposure
31-day exposure, by platform
- X
- 44.1%
- YouTube
- 34.68%
- 20.11%
- 1.11%
Engagement rate by platform
Facebook has the highest engagement at 3.68%
How sticky the same brand's content is on each platform
Score and rank trend
First issue: the trend appears from the next issue
58.5Rank #70
Ways people engaged
Of 31.6K interactions, 98% were likes.
Likes, comments, shares and saves
5-week publishing heatmap
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
YouTube
Instagram
Facebook
X
W1 · Oct 1
0
1
1
0
W2 · Oct 8
5
6
7
4
W3 · Oct 15
7
5
5
5
W4 · Oct 22
10
8
8
5
W5 · Oct 29
4
3
3
1
LowHigh
W1Oct 1
W2Oct 8
W3Oct 15
W4Oct 22
W5Oct 29
YouTube
0
5
7
10
4
Instagram
1
6
5
8
3
Facebook
1
7
5
8
3
X
0
4
5
5
1
LowHigh
Top 10 posts by exposure
All platforms combined, sorted by exposure · click a title to open the original
- 1
- 2
Refresh Your Home with Art | TCL A400 Pro NXTVISION TVYouTube2026-10-22Exposure 312.2KLikes 1.5K - 3
A Little Greener: The TCL X11L SQD-Mini LED TVYouTube2026-10-09Exposure 286.5KLikes 2K - 4
Big Imagination Meets Big-Screen EntertainmentYouTube2026-10-21Exposure 219.3KLikes 1.1K - 5
- 6
- 7
- 8
A World of Freshness Behind the Door | TCL TWINMAG PRIME FRESH® RefrigeratorYouTube2026-10-19Exposure 183.6KLikes 897 - 9
Lights, camera, action! 🎬🥊YouTube2026-10-20Exposure 76.9KLikes 13 - 10
TCL x Dakar 2026 | Ready for the Next ChallengeYouTube2026-10-30Exposure 41.9KLikes 261
| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | | 2026-10-20 | 1.4M | 17 | 2 | |
| 2 | | 2026-10-22 | 312.2K | 1.5K | 1 | |
| 3 | | 2026-10-09 | 286.5K | 2K | 0 | |
| 4 | | 2026-10-21 | 219.3K | 1.1K | 0 | |
| 5 | | 2026-10-16 | 211.3K | 7.7K | 48 | |
| 6 | | 2026-10-09 | 209.4K | 7.6K | 83 | |
| 7 | | 2026-10-13 | 198.4K | 7.3K | 32 | |
| 8 | | 2026-10-19 | 183.6K | 897 | 1 | |
| 9 | | 2026-10-20 | 76.9K | 13 | 1 | |
| 10 | | 2026-10-30 | 41.9K | 261 | 0 |
Put your own accounts in the comparison
Track your own and competitors' accounts in SocialEcho, refreshed daily, no need to wait for the monthly ranking.