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Displays Top 10
Scores are normalized within the category and are not directly comparable with the industry ranking. TCL leads with 58.5, 2.2 points ahead of XGIMI; this category's exposure is concentrated on X.
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Displays Top 10
Arrows vs. previous issue · all page data is public
- 1
TCLDisplays58.5- Followers
- 5.9M
- Follower growth rate
- 0.23%
- Exposure
- 3.3M
- Engagement
- 0.96%
- Posts
- 88
- Viral share
- 19.32%
- 2
XGIMIDisplays56.3- Followers
- 242K
- Follower growth rate
- 4.82%
- Exposure
- 109.5K
- Engagement
- 2.27%
- Posts
- 49
- Viral share
- 14.29%
- 3
HisenseDisplays55.5- Followers
- 4.2M
- Follower growth rate
- 0.23%
- Exposure
- 99.4K
- Engagement
- 3.61%
- Posts
- 31
- Viral share
- 22.58%
- 4
WanboDisplays53.9- Followers
- 469.8K
- Follower growth rate
- 2.68%
- Exposure
- 17.3K
- Engagement
- 2.39%
- Posts
- 32
- Viral share
- 25.00%
- 5
INNOCNDisplays37.4- Followers
- 25.1K
- Follower growth rate
- 0.32%
- Exposure
- 37.9K
- Engagement
- 1.69%
- Posts
- 43
- Viral share
- 30.23%
- 6
JMGODisplays36.5- Followers
- 15.8K
- Follower growth rate
- 3.25%
- Exposure
- 6K
- Engagement
- 3.59%
- Posts
- 10
- Viral share
- 0.00%
- 7
KTCDisplays35.1- Followers
- 31.2K
- Follower growth rate
- 3.61%
- Exposure
- 1.7K
- Engagement
- 0.82%
- Posts
- 7
- Viral share
- 14.29%
- 8
HKCDisplays33.5- Followers
- 29
- Follower growth rate
- 3.57%
- Exposure
- 2.6K
- Engagement
- 2.23%
- Posts
- 22
- Viral share
- 40.91%
- 9
DangbeiDisplays29.4- Followers
- 41.8K
- Follower growth rate
- -0.09%
- Exposure
- 22.4K
- Engagement
- 1.94%
- Posts
- 41
- Viral share
- 19.51%
- 10
FormovieDisplays28.2- Followers
- 11.1K
- Follower growth rate
- -0.12%
- Exposure
- 1.3K
- Engagement
- 3.49%
- Posts
- 12
- Viral share
- 16.67%
| Rank | Brand | Score | Platforms | Followers | Follower growth rate | Exposure | Engagement | Posts | Viral share |
|---|---|---|---|---|---|---|---|---|---|
1 | TCLDisplays | 58.5 | | 5.9M | 0.23% | 3.3M | 0.96% | 88 | 19.32% |
2 | XGIMIDisplays | 56.3 | | 242K | 4.82% | 109.5K | 2.27% | 49 | 14.29% |
3 | HisenseDisplays | 55.5 | | 4.2M | 0.23% | 99.4K | 3.61% | 31 | 22.58% |
4 | WanboDisplays | 53.9 | | 469.8K | 2.68% | 17.3K | 2.39% | 32 | 25.00% |
5 | INNOCNDisplays | 37.4 | | 25.1K | 0.32% | 37.9K | 1.69% | 43 | 30.23% |
6 | JMGODisplays | 36.5 | | 15.8K | 3.25% | 6K | 3.59% | 10 | 0.00% |
7 | KTCDisplays | 35.1 | | 31.2K | 3.61% | 1.7K | 0.82% | 7 | 14.29% |
8 | HKCDisplays | 33.5 | | 29 | 3.57% | 2.6K | 2.23% | 22 | 40.91% |
9 | DangbeiDisplays | 29.4 | | 41.8K | -0.09% | 22.4K | 1.94% | 41 | 19.51% |
10 | FormovieDisplays | 28.2 | | 11.1K | -0.12% | 1.3K | 3.49% | 12 | 16.67% |
Brand × platform heatmap
Darker cells mean more posts by this brand on that platform this period; a grey 0 means no posts
Exposure share within the category
TCL carries 91.46% of exposure
Share of 31-day exposure across category brands
TCL 91.46%XGIMI 3.06%Hisense 2.78%INNOCN 1.06%Dangbei 0.63%Wanbo 0.48%KOORUI 0.18%JMGO 0.17%HKC 0.07%KTC 0.05%Other brands 0.06%
Engagement rate by brand
Median engagement 2.23%; 6 brands above it
Interactions / exposure, 31 days