Instagram carries 50.33% of exposure
31-day exposure, by platform
TikTok has the highest engagement at 10.28%
How sticky the same brand's content is on each platform
First issue: the trend appears from the next issue
Of 5.1M interactions, 94% were likes.
Likes, comments, shares and saves
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
All platforms combined, sorted by exposure · click a title to open the original






| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | 2026-10-18 | 7.8M | 290.9K | 713 | ||
| 2 | 2026-10-07 | 3.1M | 109.3K | 2.9K | ||
| 3 | 2026-10-17 | 2.9M | 139.9K | 392 | ||
| 4 | 2026-10-01 | 1.8M | 65.3K | 279 | ||
| 5 | 2026-10-07 | 1.7M | 152.3K | 463 | ||
| 6 | 2026-10-07 | 1.6M | 185.2K | 694 | ||
| 7 | 2026-10-02 | 1.6M | 57.2K | 652 | ||
| 8 | 2026-10-07 | 1.4M | 176.3K | 627 | ||
| 9 | 2026-10-07 | 1.4M | 51.9K | 253 | ||
| 10 | 2026-10-18 | 1.4M | 50K | 498 |
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