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October 2026
SHEIN
About the brandm.shein.com
About the brand
- Official site
- m.shein.com ↗
- Founded
- 2012
- Headquarters
- —
- Official accounts
Exposure59.3M
Followers99.6M
Engagement3.72%
Active weeks5 wk
Viral content share35.46%
Exposure by platform
Instagram carries 87.73% of exposure
31-day exposure, by platform
- 87.73%
- 9.46%
- TikTok
- 2.81%
Engagement rate by platform
TikTok has the highest engagement at 3.93%
How sticky the same brand's content is on each platform
Score and rank trend
First issue: the trend appears from the next issue
81.3Rank #6
Ways people engaged
Of 2.2M interactions, 98% were likes.
Likes, comments, shares and saves
5-week publishing heatmap
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
TikTok
Instagram
Facebook
X
Threads
W1 · Oct 1
13
41
40
0
0
W2 · Oct 8
15
41
41
0
0
W3 · Oct 15
14
43
43
0
0
W4 · Oct 22
14
42
44
0
0
W5 · Oct 29
4
18
20
0
0
LowHigh
W1Oct 1
W2Oct 8
W3Oct 15
W4Oct 22
W5Oct 29
TikTok
13
15
14
14
4
Instagram
41
41
43
42
18
Facebook
40
41
43
44
20
X
0
0
0
0
0
Threads
0
0
0
0
0
LowHigh
Top 10 posts by exposure
All platforms combined, sorted by exposure · click a title to open the original
- 1
We LOVE Halloween, but we're ghosting spooky szn for winter wonderland vibes the second that clock hits midnight 🎃🎄😅 #SHEINinspoInstagram2026-10-31Exposure 1.7MLikes 63.6K - 2
Forever starts with a single step together 💏 #SHEINinspoInstagram2026-10-08Exposure 1.7MLikes 63.1K - 3
Flare with extra flair 👖✨ Search "Anewsta" & hit ➕ FOLLOW to stay in the style loop 📱💫 Find them fast—search product IDs 444254391, 379973561, 550273540, 430649340, 509375424, 408484480, 95739901 & 508585265 on SHEIN 📲🛍️ 🔗https://shein.top/mn7ua7s #SHEINTrends #SHEINstyle #AnewstaFacebook2026-10-27Exposure 1.3MLikes 42.5K - 4
Real recognizes real 😏 Search "Glamine" & hit ➕ FOLLOW to stay in the style loop 📱💫 🔗https://shein.top/5a22u92 #SHEINTrends #SHEINstyle #GlamineInstagram2026-10-15Exposure 1.2MLikes 46.7K - 5
- 6
POV: Older sisters keeping the economy alive 🫶💸 Tag yours below 👇 #SHEINinspoInstagram2026-10-19Exposure 1.1MLikes 39.8K - 7
Necklines set the stage, necklaces steal the show 💎✨ Which pairing deserves an encore? Search "SHEIN MOD""Anewsta""MOTF""Aloruh""Siren Gaze""Dazy""Firerie " & hit ➕ FOLLOW to stay in the style loop 📱💫 🔗https://shein.top/94z9okh #SHEINTrends #SHEINstyle #SHEINInstagram2026-10-17Exposure 1.1MLikes 39.7K - 8
The worries can wait. Right now we're prioritizing peace & a few sweet treats 🥤🍫 #SHEINinspoInstagram2026-10-12Exposure 1MLikes 38.9K - 9
The struggle is too real 📱🔕😭 How many alarms do you have to set before you can finally rise & shine? 👇 #SHEINinspoInstagram2026-10-15Exposure 983.6KLikes 36.7K - 10
Where did all the time go? Oh yeah, five loads of laundry 😭💦🧺 #SHEINinspoInstagram2026-10-05Exposure 923.7KLikes 34.5K
| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | | 2026-10-31 | 1.7M | 63.6K | 96 | |
| 2 | | 2026-10-08 | 1.7M | 63.1K | 81 | |
| 3 | | 2026-10-27 | 1.3M | 42.5K | 388 | |
| 4 | | 2026-10-15 | 1.2M | 46.7K | 97 | |
| 5 | | 2026-10-04 | 1.1M | 41.7K | 173 | |
| 6 | | 2026-10-19 | 1.1M | 39.8K | 413 | |
| 7 | | 2026-10-17 | 1.1M | 39.7K | 62 | |
| 8 | | 2026-10-12 | 1M | 38.9K | 102 | |
| 9 | | 2026-10-15 | 983.6K | 36.7K | 145 | |
| 10 | | 2026-10-05 | 923.7K | 34.5K | 128 |
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