October 2026

Electronics equipment Top 10

Scores are normalized within the category and are not directly comparable with the industry ranking. GONGZHENG leads with 67.3, 18.2 points ahead of ANDA; this category's exposure is concentrated on TikTok.

Data through Oct 31Brands in category 14Next update Nov 30

Electronics equipment Top 10

Arrows vs. previous issue · all page data is public

1
GONGZHENGElectronics equipment67.3
Followers
26.6K
Follower growth rate
0.18%
Exposure
14K
Engagement
2.77%
Posts
41
Viral share
7.32%
2
ANDAElectronics equipment49.1
Followers
59
Follower growth rate
3.51%
Exposure
1.2K
Engagement
1.78%
Posts
8
Viral share
12.50%
3
JT AUTOMATIONElectronics equipment43.5
Followers
177
Follower growth rate
5.36%
Exposure
202
Engagement
3.96%
Posts
5
Viral share
0.00%
4
I.C.TElectronics equipment42.3
Followers
12.9K
Follower growth rate
0.02%
Exposure
613
Engagement
0.82%
Posts
3
Viral share
0.00%
5
TRIElectronics equipment39.6
Followers
1K
Follower growth rate
0.79%
Exposure
1.1K
Engagement
0.00%
Posts
2
Viral share
0.00%
6
HANGLORYElectronics equipment38.5
Followers
2.5K
Follower growth rate
1.00%
Exposure
196
Engagement
0.51%
Posts
2
Viral share
0.00%
7
SUNZONTECHElectronics equipment35.9
Followers
4.3K
Follower growth rate
-0.02%
Exposure
132
Engagement
3.03%
Posts
5
Viral share
20.00%
8
CHARMHIGHElectronics equipment33.0
Followers
708
Follower growth rate
0.43%
Exposure
119
Engagement
1.68%
Posts
1
Viral share
0.00%
9
FLORAElectronics equipment26.6
Followers
3K
Follower growth rate
0.47%
Exposure
0
Engagement
0.00%
Posts
0
Viral share
0.00%
10
BOJAYElectronics equipment24.3
Followers
72
Follower growth rate
2.86%
Exposure
0
Engagement
0.00%
Posts
0
Viral share
0.00%

Electronics equipment Top 10
Rank	Brand	Score	Followers	Follower growth rate	Exposure	Engagement	Posts	Viral share
1	GONGZHENGElectronics equipment	67.3	26.6K	0.18%	14K	2.77%	41	7.32%
2	ANDAElectronics equipment	49.1	59	3.51%	1.2K	1.78%	8	12.50%
3	JT AUTOMATIONElectronics equipment	43.5	177	5.36%	202	3.96%	5	0.00%
4	I.C.TElectronics equipment	42.3	12.9K	0.02%	613	0.82%	3	0.00%
5	TRIElectronics equipment	39.6	1K	0.79%	1.1K	0.00%	2	0.00%
6	HANGLORYElectronics equipment	38.5	2.5K	1.00%	196	0.51%	2	0.00%
7	SUNZONTECHElectronics equipment	35.9	4.3K	-0.02%	132	3.03%	5	20.00%
8	CHARMHIGHElectronics equipment	33.0	708	0.43%	119	1.68%	1	0.00%
9	FLORAElectronics equipment	26.6	3K	0.47%	0	0.00%	0	0.00%
10	BOJAYElectronics equipment	24.3	72	2.86%	0	0.00%	0	0.00%

Additive manufacturing Industrial control Industrial robots Industrial vision Forming and packaging Cnc machines Smart logistics Laser equipment Electronics equipment

Brand × platform heatmap

Darker cells mean more posts by this brand on that platform this period; a grey 0 means no posts

YouTube

TikTok

Instagram

Facebook

Threads

LowHigh

Exposure share within the category

GONGZHENG carries 79.58% of exposure

Share of 31-day exposure across category brands

GONGZHENG 79.58%ANDA 6.70%TRI 6.54%I.C.T 3.49%JT AUTOMATION 1.15%HANGLORY 1.12%SUNZONTECH 0.75%CHARMHIGH 0.68%

Engagement rate by brand

Median engagement 0.26%; 7 brands above it

Interactions / exposure, 31 days

Full ranking data

Every Smart Manufacturing Overseas Brand Rankings brand this issue (beyond the Top 20), 19 metrics, weekly series and viral post lists, delivered as Excel.

Category rankings

How the score works

Audience strength

Audience size: 15%
Follower growth: 20%

Content reach

Content activity: 10%
Content distribution: 25%
Viral potential: 10%

Engagement strength

Engagement performance: 20%

The SocialEcho overseas social media influence score is calculated out of 100 using public data from a brand's main official overseas social media accounts over the past 30 days. Data for the same brand across platforms is aggregated and compared with similar 3C brands. Account coverage is limited to the brand's main global official account (Global/Official) on each included platform, with at most one main account per platform. Regional, country, product-line, dealer and other affiliated accounts are excluded. If a brand has no unified main global account, its main international official account is selected using the brand's website, public platform identifiers and other verifiable information. The score comprises six dimensions: audience size (15%) reflects the brand's existing audience base; follower growth (20%) combines the growth rate and net follower gains to measure audience expansion; content activity (10%) combines publishing volume and consistency to reflect content investment; content distribution (25%) combines total views and median views per post to reflect overall reach and consistent distribution; engagement performance (20%) uses like, comment and share rates to reflect audience approval, discussion and active sharing; viral potential (10%) uses the proportion of viral posts to reflect the brand's ability to consistently produce widely distributed content. Dimension scores are combined using these weights to produce the brand's final overseas social media influence score.

Methodology →

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Electronics equipment Top 10

Electronics equipment Top 10

Brand × platform heatmap

Exposure share within the category

Engagement rate by brand