Facebook carries 97.48% of exposure
31-day exposure, by platform
Instagram has the highest engagement at 2.91%
How sticky the same brand's content is on each platform
First issue: the trend appears from the next issue
Of 542.7K interactions, 62% were likes.
Likes, comments, shares and saves
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
All platforms combined, sorted by exposure · click a title to open the original
| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | 2026-10-29 | 7.1M | 131.8K | 67.4K | ||
| 2 | 2026-10-28 | 2.3M | 42.6K | 22.7K | ||
| 3 | 2026-10-26 | 1.7M | 31.8K | 16.7K | ||
| 4 | 2026-10-23 | 1.1M | 19.8K | 11.8K | ||
| 5 | 2026-10-21 | 825.2K | 16.1K | 7.3K | ||
| 6 | 2026-10-19 | 722.3K | 13.3K | 6.8K | ||
| 7 | 2026-10-16 | 711.5K | 12.8K | 6.7K | ||
| 8 | 2026-10-12 | 669K | 10K | 7.2K | ||
| 9 | 2026-10-05 | 633.3K | 8.7K | 6.9K | ||
| 10 | 2026-10-09 | 594.1K | 9.6K | 5.9K |
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