X carries 38.7% of exposure
31-day exposure, by platform
TikTok has the highest engagement at 20.28%
How sticky the same brand's content is on each platform
First issue: the trend appears from the next issue
Of 2.4M interactions, 89% were likes.
Likes, comments, shares and saves
Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff
All platforms combined, sorted by exposure · click a title to open the original










| # | Post | Platform | Published | Exposure | Likes | Comments |
|---|---|---|---|---|---|---|
| 1 | 2026-10-08 | 2.5M | 92.2K | 725 | ||
| 2 | 2026-10-07 | 2.5M | 90.4K | 1.4K | ||
| 3 | 2026-10-07 | 2.5M | 43.2K | 733 | ||
| 4 | 2026-10-25 | 2.4M | 34.6K | 784 | ||
| 5 | 2026-10-20 | 2.2M | 15.3K | 997 | ||
| 6 | 2026-10-07 | 1.7M | 64.5K | 482 | ||
| 7 | 2026-10-30 | 1.3M | 47.4K | 367 | ||
| 8 | 2026-10-25 | 1M | 37.2K | 658 | ||
| 9 | 2026-10-01 | 969.3K | 36.2K | 102 | ||
| 10 | 2026-10-18 | 965.7K | 11.1K | 640 |
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