Honkai: Star Rail social media influence data · Pan-Entertainment Overseas Brand Rankings China Edition · SocialEcho Influence Rankings

Exposure78.4M

Followers7.6M

Engagement3.02%

Active weeks5 wk

Viral content share28.32%

Exposure by platform

X carries 40.31% of exposure

31-day exposure, by platform

X: 40.31%
Instagram: 33.75%
TikTok: 24.11%
Facebook: 1.83%

Engagement rate by platform

TikTok has the highest engagement at 5.07%

How sticky the same brand's content is on each platform

Score and rank trend

First issue: the trend appears from the next issue

80.7Rank #13

Ways people engaged

Of 2.5M interactions, 91% were likes.

Likes, comments, shares and saves

5-week publishing heatmap

Each cell is the number of posts that week on that platform; darker means more. Column headers show the week's start date; the last column ends on the data cutoff

TikTok

Instagram

Facebook

W1 · Oct 1

W2 · Oct 8

W3 · Oct 15

W4 · Oct 22

W5 · Oct 29

LowHigh

W1Oct 1

W2Oct 8

W3Oct 15

W4Oct 22

W5Oct 29

TikTok

Instagram

Facebook

LowHigh

Top 10 posts by exposure

All platforms combined, sorted by exposure · click a title to open the original

Top 10 posts by exposure
#	Post	Published	Exposure	Likes	Comments
1	Extraterrestrial Satellite Communication \| Ellen "Thanks for requesting me. Ellen Joe, subpar employee of Victoria Housekeeping, at your service. You need me to make omurice, cast a deliciousness spell on your coffee, or... clean out some pests? ...You aren't actually gonna order the first two, are you?" Diligently slacking off, punctually late... Today is just another day of this working gal getting defeated by her alarm clock! Despite having to do holiday homework even in another world, and frequently falling asleep standing up despite being the tour group's bodyguard... But please, whatever you do, don't mess with her. Aside from that languid tail, she's also got razor-sharp shark teeth.	2026-10-27	8.5M	77.2K	489
2	Extraterrestrial Satellite Communication \| Astra Yao "I'm Astra Yao, a singer from New Eridu. If you like my music, we'll definitely hit it off. And if you're not a fan yet... just give me one track to win you over!" The stars take their seats for her, the lights dim for her, and New Eridu's most dazzling voice pierces the sky. Offstage, she spends her vacation drifting like a cloud beneath the arcadia's clear sky. "Whoever you are, wherever you're from... this song is dedicated to the one and only you!"	2026-10-28	5.9M	65K	382
3	Extraterrestrial Satellite Communication \| #Ellen "Thanks for requesting me. Ellen Joe, subpar employee of Victoria Housekeeping, at your service. You need me to make omurice, cast a deliciousness spell on your coffee, or... clean out some pests? ...You aren't actually gonna order the first two, are you?" Diligently slacking off, punctually late... Today is just another day of this working gal getting defeated by her alarm clock! Despite having to do holiday homework even in another world, and frequently falling asleep standing up despite being the tour group's bodyguard... But please, whatever you do, don't mess with her. Aside from that languid tail, she's also got razor-sharp shark teeth.	2026-10-27	3.7M	136.9K	434
4	Extraterrestrial Satellite Communication \| Ellen "Thanks for requesting me. Ellen Joe, subpar employee of Victoria Housekeeping, at your service. You need me to make omurice, cast a deliciousness spell on your coffee, or... clean out some pests? ...You aren't actually gonna order the first two, are you?" Diligently slacking off, punctually late... Today is just another day of this working gal getting defeated by her alarm clock! Despite having to do holiday homework even in another world, and frequently falling asleep standing up despite being the tour group's bodyguard... But please, whatever you do, don't mess with her. Aside from that languid tail, she's also got razor-sharp shark teeth. #HonkaiStarRail #StarRail #Ellen	2026-10-27	3.6M	156.8K	2K
5	Extraterrestrial Satellite Communication \| Ellen "Thanks for requesting me. Ellen Joe, subpar employee of Victoria Housekeeping, at your service. You need me to make omurice, cast a deliciousness spell on your coffee, or... clean out some pests? ...You aren't actually gonna order the first two, are you?" Diligently slacking off, punctually late... Today is just another day of this working gal getting defeated by her alarm clock! Despite having to do holiday homework even in another world, and frequently falling asleep standing up despite being the tour group's bodyguard... But please, whatever you do, don't mess with her. Aside from that languid tail, she's also got razor-sharp shark teeth. #HonkaiStarRail #StarRail #Ellen	2026-10-27	3.4M	127.4K	802
6	Extraterrestrial Satellite Communication \| Astra Yao "I'm Astra Yao, a singer from New Eridu. If you like my music, we'll definitely hit it off. And if you're not a fan yet... just give me one track to win you over!" The stars take their seats for her, the lights dim for her, and New Eridu's most dazzling voice pierces the sky. Offstage, she spends her vacation drifting like a cloud beneath the arcadia's clear sky. "Whoever you are, wherever you're from... this song is dedicated to the one and only you!" #HonkaiStarRail #StarRail #AstraYao	2026-10-29	3.3M	144.8K	933
7	Extraterrestrial Satellite Communication \| #AstraYao "I'm Astra Yao, a singer from New Eridu. If you like my music, we'll definitely hit it off. And if you're not a fan yet... just give me one track to win you over!" The stars take their seats for her, the lights dim for her, and New Eridu's most dazzling voice pierces the sky. Offstage, she spends her vacation drifting like a cloud beneath the arcadia's clear sky. "Whoever you are, wherever you're from... this song is dedicated to the one and only you!"	2026-10-28	3.1M	114.8K	316
8	Extraterrestrial Satellite Communication \| Astra Yao "I'm Astra Yao, a singer from New Eridu. If you like my music, we'll definitely hit it off. And if you're not a fan yet... just give me one track to win you over!" The stars take their seats for her, the lights dim for her, and New Eridu's most dazzling voice pierces the sky. Offstage, she spends her vacation drifting like a cloud beneath the arcadia's clear sky. "Whoever you are, wherever you're from... this song is dedicated to the one and only you!" #HonkaiStarRail #StarRail #AstraYao	2026-10-28	2.8M	104.4K	533
9	"The Laughter Outsmarts miHoYo" Episode 6 \| Retreat "Now, as long as I resign, retreat, and make a clean getaway, the Voracity is toast!" To find out what happens next, please stay tuned for the Version 4.7 Special Program Livestream. ———————— "The Laughter Outsmarts miHoYo" Web Event Now Live ※ Go: https://hoyo.link/qS3J7ar6a #TheLaughterOutsmartsmiHoYo	2026-10-26	2.8M	130.7K	214
10	"Pom-Pom Gallery \| Dance With the Beast Before Moonrise" "My 'pearl' is right here, beating within the 'heart' of this shell." https://t.co/1gUuOzGVJe	2026-10-05	2.7M	10.4K	41

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Pan-Entertainment Overseas Brand Rankings

Honkai: Star Rail

About the brand

About the brand

Exposure by platform

Engagement rate by platform

Score and rank trend

Ways people engaged

5-week publishing heatmap

Top 10 posts by exposure

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Honkai: Star Rail

About the brand

About the brand

Exposure by platform

Engagement rate by platform

Score and rank trend

Ways people engaged

5-week publishing heatmap

Top 10 posts by exposure

Put your own accounts in the comparison