Loading rankings…
Loading rankings…
October 2026
Game development Top 10
Scores are normalized within the category and are not directly comparable with the industry ranking. Brawl Stars leads with 89.9, 3.2 points ahead of Zenless Zone Zero; this category's exposure is concentrated on Instagram.
/
Game development Top 10
Arrows vs. previous issue · all page data is public
- 1
- Followers
- 53.3M
- Follower growth rate
- 0.46%
- Exposure
- 112.1M
- Engagement
- 5.27%
- Posts
- 125
- Viral share
- 20.00%
- 2
- Followers
- 4.4M
- Follower growth rate
- 0.12%
- Exposure
- 99.9M
- Engagement
- 5.51%
- Posts
- 203
- Viral share
- 26.73%
- 3
- Followers
- 22.8M
- Follower growth rate
- 0.09%
- Exposure
- 200.4M
- Engagement
- 3.79%
- Posts
- 183
- Viral share
- 27.87%
- 4
- Followers
- 5.2M
- Follower growth rate
- 0.11%
- Exposure
- 54.9M
- Engagement
- 4.15%
- Posts
- 244
- Viral share
- 18.14%
- 5
- Followers
- 5.2M
- Follower growth rate
- 0.16%
- Exposure
- 30M
- Engagement
- 3.98%
- Posts
- 133
- Viral share
- 22.56%
- 6
- Followers
- 3.5M
- Follower growth rate
- 0.13%
- Exposure
- 8.4M
- Engagement
- 4.30%
- Posts
- 583
- Viral share
- 22.28%
- 7
- Followers
- 4.7M
- Follower growth rate
- 5.36%
- Exposure
- 18.7M
- Engagement
- 2.90%
- Posts
- 18
- Viral share
- 11.11%
- 8
- Followers
- 7.6M
- Follower growth rate
- 0.05%
- Exposure
- 78.4M
- Engagement
- 3.02%
- Posts
- 113
- Viral share
- 28.32%
- 9
- Followers
- 934.9K
- Follower growth rate
- 0.23%
- Exposure
- 9.7M
- Engagement
- 4.12%
- Posts
- 192
- Viral share
- 24.08%
- 10
- Followers
- 951.1K
- Follower growth rate
- 0.17%
- Exposure
- 7.5M
- Engagement
- 3.49%
- Posts
- 58
- Viral share
- 33.93%
| Rank | Brand | Score | Platforms | Followers | Follower growth rate | Exposure | Engagement | Posts | Viral share |
|---|---|---|---|---|---|---|---|---|---|
1 |  Brawl StarsGame development | 89.9 | | 53.3M | 0.46% | 112.1M | 5.27% | 125 | 20.00% |
2 |  Zenless Zone ZeroGame development | 86.7 | | 4.4M | 0.12% | 99.9M | 5.51% | 203 | 26.73% |
3 |  Genshin ImpactGame development | 85.5 | | 22.8M | 0.09% | 200.4M | 3.79% | 183 | 27.87% |
4 |  Wuthering WavesGame development | 84.6 | | 5.2M | 0.11% | 54.9M | 4.15% | 244 | 18.14% |
5 |  Wild RiftGame development | 83.9 | | 5.2M | 0.16% | 30M | 3.98% | 133 | 22.56% |
6 |  Honor of KingsGame development | 81.9 | | 3.5M | 0.13% | 8.4M | 4.30% | 583 | 22.28% |
7 |  Gossip HarborGame development | 81.0 | | 4.7M | 5.36% | 18.7M | 2.90% | 18 | 11.11% |
8 |  Honkai: Star RailGame development | 80.2 | | 7.6M | 0.05% | 78.4M | 3.02% | 113 | 28.32% |
9 |  Reverse: 1999Game development | 79.8 | | 934.9K | 0.23% | 9.7M | 4.12% | 192 | 24.08% |
10 |  Last Fortress UndergroundGame development | 79.7 | | 951.1K | 0.17% | 7.5M | 3.49% | 58 | 33.93% |
Brand × platform heatmap
Darker cells mean more posts by this brand on that platform this period; a grey 0 means no posts
YouTube
TikTok
Instagram
Facebook
X
Threads
LowHigh
Exposure share within the category
Genshin Impact carries 17.01% of exposure
Share of 31-day exposure across category brands
Genshin Impact 17.01%League of Legends 16.41%Brawl Stars 9.51%Zenless Zone Zero 8.48%Honkai: Star Rail 6.66%Clash Royale 6.07%Wuthering Waves 4.66%Clash of Clans 4.31%Love and Deepspace 3.97%Phantom Blade Zero 3.02%Other brands 19.90%
Engagement rate by brand
Median engagement 2.90%; 42 brands above it
Interactions / exposure, 31 days